Aulia, M.; Wakarandi , R.; Sudarma , R.; Arborea , A. D.; Reflis, R.; Lestari, F. SWOT Strategy Analysis of the Robusta Coffee Processing Business of the Air Lanang Coffee MSME in Rejang Lebong Regency. Jou. of Agri. and Loc. Wisd 2026, 9, 29-37.