Nurhidayat, P. ., Indah, S. M., Vebiola, A., Atmanegara, S., Nurhasanah, A., & Octavia, A. (2023). ECO-INNOVATIVE STRATEGIES: ENHANCING ENVIRONMENTAL AWARENESS AND SHAPING CONSUMER PREFERENCES THROUGH GREEN MARKETING. Journal of Business Studies and Management Review, 7(1), 127–131. https://doi.org/10.22437/jbsmr.v7i1.29117