Linanda, P., Fenisa, D., Aryasa, H. M., & Adiananta, B. F. (2025). The EFFECT OF BRAND SALIENCE AND BRAND RESONANCE ON CONSUMER LOYALTY TOWARDS LOCAL FASHION BRANDS IN INDONESIA. Journal of Business Studies and Management Review, 9(1), 124–127. https://doi.org/10.22437/jbsmr.v9i1.48407