Abror, Syahmardi Yacob, and Dahmiri. 2025. “WHAT DRIVES LOYALTY IN THE DIGITAL HOUSING MARKET? INSIGHTS FROM SOCIAL MEDIA MARKETING, CUSTOMER EXPERIENCE, AND PAYMENT EASE AMONG FIRST-TIME BUYERS”. Journal of Business Studies and Management Review 9 (1):68-74. https://doi.org/10.22437/jbsmr.v9i1.51083.