Abror, Yacob S, Dahmiri. WHAT DRIVES LOYALTY IN THE DIGITAL HOUSING MARKET? INSIGHTS FROM SOCIAL MEDIA MARKETING, CUSTOMER EXPERIENCE, AND PAYMENT EASE AMONG FIRST-TIME BUYERS. JBSMR [Internet]. 2025 Dec. 31 [cited 2026 Apr. 22];9(1):68-74. Available from: https://www.online-journal.unja.ac.id/jbsmr/article/view/51083