AFRILIA, Dilla; NIRMALA SARI , Tika. MARKETING MIX STRATEGY ANALYSIS OF BUTONG TEA PRODUCTS AT PT PERKEBUNAN NUSANTARA IV (BAH BUTONG TEA UNIT): Analisis Strategi Bauran Pemasaran Produk Teh Butong Pada PT Perkebunan Nusantara IV (Unit Teh Bah Butong). Jurnal Ilmiah Sosio-Ekonomika Bisnis, [S. l.], v. 28, n. 02, p. 58–65, 2025. DOI: 10.22437/jiseb.v28i02.41502. Disponível em: https://www.online-journal.unja.ac.id/jseb/article/view/41502. Acesso em: 9 may. 2026.