EKA PUTRA, Salsadilla; NURMALA SARI , Tika; SIMATUPANG, Jumeida; MURTANI, Alim; TANJUNG, Yahya. ANALYSIS OF THE BENEFITS OF THE 7P MARKETING MIX STRATEGY ON THE BRAND IMAGE OF BUTONG TEA AT PT PERKEBUNAN NUSANTARA IV BAH BUTONG: Analisis Manfaat Strategi Bauran Pemasaran 7P Terhadap Brand Image Teh Butong PT Perkebunan Nusantara IV Bah Butong. Jurnal Ilmiah Sosio-Ekonomika Bisnis, [S. l.], v. 28, n. 02, p. 30–37, 2025. DOI: 10.22437/jiseb.v28i02.41506. Disponível em: https://www.online-journal.unja.ac.id/jseb/article/view/41506. Acesso em: 9 may. 2026.