YOSEVINA PURBA, Putri; KATHARINA, Ninta; GOVINDO, Ricky; GUNAWAN, Rico. Pengaruh promosi, harga dan loyalitas pelanggan terhadap keputusan pembelian produk minyak gemuk di PT. Cipta Sarana Jaya Abadi. Jurnal Paradigma Ekonomika, [S. l.], v. 16, n. 4, p. 785–798, 2021. DOI: 10.22437/jpe.v16i4.13077. Disponível em: https://www.online-journal.unja.ac.id/paradigma/article/view/13077. Acesso em: 17 may. 2026.